Job Reference: BBBH39430
Job Duration:
Start date:
Description:
A BRAND-NEW opportunity for a Marketing Campaign Programme Manager to join a growing It company.
As the Marketing Campaign Programme Manager you will be highly experienced in integrated marketing program architecture, with a strong foundation in building and rolling out scalable campaign frameworks and workflows. You will be able to set a vision for complex campaigns and collaborate with business unit Marketing reps to bring that vision to life. You will excel in cross-functional collaboration, finding theright balance between process and creativity to drive campaigns and will lead focused demand initiatives to quantifiable success.
You will possess analytical skills and the ability to proactively identify and address areas of improvement. Working closely with business unit Snr. Marketing Managers to forecast, measure, analyse and report on the impact of demand generation campaigns. You are organised and innovative.
Responsibilities of the Marketing Campaign Programme Manager
* Responsible for enabling, monitoring, and enhancing complex marketing programs designed to achieve objectives.
* Provide clear visibility into marketing performance of programs and campaigns and the key factors influencing those results.
* Partner with business unit Marketing teams to analyse marketing data and program results, identify gaps and build on strategies.
* Analyse and identify opportunities from actionable and measurable marketing programs.
* Work closely with business unit program managers to develop, maintain and support the mechanisms of engagement throughout the partner journey.
* Work with business unit marketers and Martechoperations to identify segmentation needs and enrich database.
* Provide actionable recommendations to improve and optimise marketing execution and programs ROI.
* Ensure data integrity and governance is applied. (incl. GDPR/PECR compliance)
* Work with the Head of Martech to help build strategy for database quality, usage and augmentation.
* Collaborate with extended teamsand show accountability in key projects
Marketing Campaign Programme Manager Requirements
* Bachelor's degree in Business Management, Marketing/Analytics or equivalent experience.
* Marketing compliance experience and familiarity with GDPR and data privacy.
* Ability to solve complex problems in an efficient way and willing to take decisions accordingly.
The Company* Well respected and passionate and progressive
* Working across 13 business units
* Work in over 50 markets
What's on Offer for the Marketing Campaign Programme Manager
Basic salary of £45-48k basic
Applicable Skills: Marketing, Project Management
Click apply now for immediately consideration for this opportunity.
Industry: Marketing
Salary: £45000 - £48000 per annum
Salary Benefits:
Vacancy Type: Permanent
Job Skills: -
Contact Name: Paula Jones
Website: -
Direct Application URL: -