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After D2R was announced at BlizzCon 2018

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There's a large part remaining Season 27 to go until Season 28 starts to appear, it pays to be prepared for Diablo's next onslaught. Here's everything we are aware of about the time that Season 27 will end and before the start of D2R Items Season 28 and what the new theme could be.

After D2R was announced at BlizzCon 2018. A single spectator stood in front of the creators of the free-to-play mobile title to question: "Is this an out-of-season April Fools' joke?" The general outrage and mockery came with D2R up until its recent launch. These sentiments haven't changed since. It's no longer a instinctive reaction to announcements that disappoint, or the fact that the game is available for mobile phones. It's the result caused by Diablo Immortal's'microtransactions', which even though they're a bit shady, were not spun up out of thin air.

D2R is doused in various in-game transactions- a proverbial wall of sales with exaggerated numbers to convince players to believe that the more you purchase in a row, they'll save. This has been the norm in the mobile marketplace for ages, however different the presentation may have appeared. This is evident with Genshin Impact's Genesis Crystal store, where the purchase of large amounts of currency will grant players an additional amount of exactly the same currency. The same thing happens in the instance of Lapis -- the paid currency found in Final Fantasy Brave Exvius -and entices players with "bonus" currency that reaches the thousands upon purchasing packs of currency worth up to $100.

"A common tactic for mobile games or any other game that has microtransactions is to get rid of currency," an anonymous employee in the mobile game industry has recently shared his thoughts with me. "Like for instance, if I spend $1, I might get two kinds of currency (gold and jewels, for example). It is helpful to obscure the actual cash value spent since there's no single conversion. We also place less favorable deals in front of other deals in order to make other deals appear more lucrative and let players feel that they're smarter for saving out and taking advantage of the other deals."

"In the organization I worked in, there were weekly events that offered unique prizes and they were designed to let you [...] finish it using uncommon in-game currency, which would allow you to take home one of the main prizes. But designers also had to add additional milestone prizes following the main prize, which would usually require spending real cash to be able to win the event. Many of our milestones and metrics to measure whether an event was successful is the amount people put into. We did take into account sentiment, however I'm sure the upper-levels have always been more interested in whether the D2R Ladder Items buy event enticed people to spend."


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